Today, from 11 a.m to 5 p.m., Uber users can request ice cream delivery on-demand. Request the "Ice Cream" option via the Uber app, and if a truck is available, sweet relief from the summer heat will arrive in minutes. Demand is expected to be high, so it could take a few attempts before a truck becomes available. All charges will be applied to users' Uber accounts. [EaterWire]
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