One of the hottest sectors of the food industry continues to grow in Atlanta. Freshly, a New York-based startup with production in Phoenix, will begin offering local meal deliveries this week, joining the likes of Peach Dish, Blue Apron, and more in this city.
Freshly delivers meals, which can be refrigerated and reheated, once a week in sustainable packaging. The company's chefs use ingredients that are high in protein; low in carbs; and free of gluten, added sugar, artificial sweeteners, and hormones, according to a spokesperson. Unlike some other meal kit services, Freshly's deliveries don't require any home cooking, a pro or con depending on a particular patron's desire to be an amateur chef.
Freshly's cost ranges from $69 for six meals per week to $229 for 21 meals, which come in two separate deliveries. The company is embarking on an ambitious expansion effort, jumping from 10 to 28 states as part of a national rollout.
Freshly previously has sponsored content on Eater.